Privacy Policy

SourceDeck ("SourceDeck," "we," "us") operates the sourcedeck.ai website and the SourceDeck software platform for real estate brokers. The corporate entity behind SourceDeck is in formation; until it is announced, the responsible contact for all privacy matters is the founder, reachable at the email address at the end of this policy.

This policy covers two contexts: visitors to the sourcedeck.ai marketing site, and customers using the SourceDeck platform. Where the two differ, the policy says so.

Forms. When you submit a request for access, a demo request, or a newsletter signup, we collect what you enter: name, email address, and optionally phone, brokerage, market, business line, and any note you include. Newsletter signups collect email only.

Attribution. On your first page view in a session we capture standard campaign parameters from the URL (utm_source, utm_medium, utm_campaign, utm_term, utm_content), the referring page, and the path you landed on, stored in your browser session storage and attached to a form submission if you make one. We use this to understand which channels bring visitors.

Technical logs. Like nearly every website, our servers record request metadata such as IP address, user agent, and requested URL for security and operations.

When enabled, this site loads the following third-party measurement tools, each of which may set cookies or use similar technologies in your browser:

• /Google Analytics 4 (Google LLC), for aggregate site usage measurement.
• /Google Ads conversion tracking (Google LLC), to measure whether advertising clicks lead to form submissions.
• /Meta Pixel (Meta Platforms, Inc.), to measure advertising performance and form submissions from Meta placements.

These tools are loaded only when configured; if a tool is not configured, no script for it loads at all. You can limit tracking through your browser settings, browser extensions that block trackers, Google Ads Settings, and Meta ad preferences. The site remains fully usable with these tools blocked.

We do not use cross-site tracking beyond the tools listed above and we do not sell personal information.

We use the information above to respond to your request (access, demo, or newsletter), evaluate founding membership applications, operate and secure the website, understand which marketing channels work, and send the communications you asked for. Form submissions generate a notification email to the founder, delivered through Resend, our transactional email processor.

We do not sell your personal information, and we do not share it with third parties except the service providers listed in this policy acting on our instructions.

Customers of the SourceDeck platform store business data in it: contacts, properties, pipeline, documents, and outreach history. That data belongs to the customer. Each brokerage operates in its own tenant, isolated at the database layer with row-level security, and one customer’s data is never shared with, or visible to, another customer.

Customer CRM data is not used to train foundation models. AI features process customer data to perform the tasks the customer directs (sourcing, drafting, scoring, document generation) and for no other purpose.

Platform customers are responsible for their own compliance obligations toward their contacts, including obtaining any consents required for their outreach. SourceDeck provides compliance tooling (verification gates, suppression lists, unsubscribe handling, throttles) but does not provide legal advice.

We use a small set of processors to run the website and platform:

• /Cloud hosting and database infrastructure for the website and platform.
• /Resend, for transactional email delivery (form notifications).
• /Google and Meta, for the analytics and advertising measurement described in section 3, when enabled.
• /Data enrichment and verification providers used by the platform on customers’ behalf (for example, email verification services).

Lead form submissions are retained while we evaluate and follow up on them and for our business records afterward. Newsletter signups are retained until you unsubscribe. Platform customer data is retained for the life of the customer relationship; when a customer leaves, their data is exported to them on request and then deleted from production systems within a commercially reasonable period, except where law requires longer retention.

You can request a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it, subject to legal retention obligations. You can unsubscribe from the newsletter at any time using the link in any issue, and from sales follow-up by replying and saying so. To exercise any of these rights, email us; we respond to verified requests within the timeframes required by applicable law, including the rights afforded to residents of states with comprehensive privacy statutes.

Traffic to the site and platform is encrypted in transit. Platform data is isolated per tenant with database-level row security. Credentials are stored outside the codebase. No system is perfectly secure, and we will notify affected users of any breach as required by law.

SourceDeck is a business tool for licensed real estate professionals. It is not directed to children, and we do not knowingly collect information from anyone under 16.

We will post any changes to this policy on this page with an updated effective date. Material changes affecting platform customers will also be communicated directly.